Unilever is a data-driven decision making business that leverages on data analytics for marketing automation to grow its activities in any market, even in Africa.
In Technolgy
- Staff Writer
- Technology
Five Types of Optimisation besides SEO
In all this, the most important thing is to optimise the costs and the metrics of the campaigns, on the various platforms, in order to achieve set goals and objectives in the strategy.
Can you be found on Google? Are you Googlicable? Can your prospective customers find you when you need them to? That is what we seek to answer in this article.
- Cabanga Magazine
- Technology
Cabanga Academy | learning Digital the African Way
Cabanga Academy is a consulting academy that teaches Digital the African Way, in South Africa, Botswana, and Zambia, run by Kufunga Cabanga Group and its partners. Through its partners such as Step By Step Consulting Group SA, OpenKasi Foundation, BM School (Zambia, Zimbabwe), the courses on offer include Digital Marketing, Digital Journalism, Digital Design, and Digital Brand Diplomacy.
Cabanga Media Group publishes of thoughtful economic and business commentary magazines and online media, in several African markets, that include South Africa, Botswana, East Africa Community, Ethiopia, Egypt, Nigeria, and Zambia.